Retail

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< Markets

Introduction[edit | edit source]

  • Online: Online the shopper wants the same experience the have when they visit Facebook, Amazon, Netflix or Google (FANG).
  • Stores: Imagine a shopper walking into the retail store of tomorrow. In it, she can customize her ideal shopping experience by deciding how personalized the choices are and how involved the sales staff is. All of her shopping needs are quickly predicted and efficiently met. It's actually the direction in which retail is headed -- and it's not too far away (source: invitation of RetailNext, august 2017). See Data driven stores for more info.

Index[edit | edit source]