Design thinking at IBM

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 * https://www.youtube.com/watch?v=zcIq7pHiuT4

Introduction

 * At IBM work 380.000 people. In 2018 InVision released a documentary about design thinking at IBM.
 * In this documentary Phil Gilbert (head of design at IBM, LinkedIn) explains that the business is not interested in design thinking, so evangelizing design thinking is not smart. His team evangelized the outcomes of this practice.
 * In the same documentary you can see that IBM created a three month bootcamp program to learn new designers about design thinking at IBM.

Index

 * Monocle
 * Mobius